Brand & Marketing Management BAfull time

Degree
Bachelor of Arts
Bachelor
Standard period of study (amount)
6 semesters
Location
Hamburg
Deadlines
September 2026 (Germans and inhabitants)
September 2026 (EU)
July 2026 (Non-EU)
Please enquire

Overview and admission

Study Type

undergraduate

Admission semester

Admission only in the winter quarter

Area of study

  • Business Administration
  • Marketing, Distribution

Focus

Brand Management, Marketing, Business Administration, Market Research, Target Group Analyses, Advertising Psychology & Neuromarketing, Experience-Oriented Brand Communication, International Brand Management, Innovation Management, Market & Trend Research

Admission modus

Without admission restriction

More information regarding admission requirements

Admission requirements

School leaving certificate giving right of entry to general or subject-restricted higher education, or relevant vocational qualification with experience.

Lecture period

  • 01.10.2025 - 31.03.2026
  • 01.04.2025 - 30.09.2025

Application deadlines

Summer semester (2026)

  • Application deadline for Germans and inhabitants

    Registration for the summer semester by 15.03.

  • Deadlines for International Students from the European Union

    Registration for the summer semester by 15.03.

  • Deadlines for international students from countries that are not members of the European Union

    Registration for the summer semester by 15.12.

Winter semester (2025/2026)

  • Application deadline for Germans and inhabitants

    Until 15.09.2026

    Registration for the winter semester by 15.09.

  • Deadlines for International Students from the European Union

    Until 15.09.2026

    Registration for the winter semester by 15.09.

  • Deadlines for international students from countries that are not members of the European Union

    Until 15.07.2026

    Registration for the winter semester by 30.06.

Tuition fees

Tuition fees

495.00 EUR / Month

More information regarding tuition fees

A one-time enrolment fee of EUR 890 and an examination fee of EUR 200 will be charged. Ask the Student Advice Office about tuition fees for students from countries outside of the EU.

Languages of instruction

Main language

German

Further languages

English