The degree courses in Schwäbisch Hall represent a consistent practical and professional orientation through close cooperation with local companies that rank among the world market leaders in their industry. Instruction focuses on companies’ value chain – from the idea to the customer. Content is tailored to different industries and offers insights into all important business areas and their cooperation.

Students learn how to efficiently handle the processing and analysis of large data volumes as well as planning, coordination and control tools for controlling. Growth in analytical skills is supplemented by practical consulting projects. Graduates’ profile is honed through the two electives: Big Data Controlling and Health Economics. Thanks to numerous cooperation arrangements with companies, students can apply the knowledge they have gained to real projects.

The faculty is the only German member of the "Global Academic Initiative" of East Carolina University. In the "Global Understanding" event, our students get to know fellow students from various universities around the world via video conference. This way, students can improve their English skills international teams. There is also an annual exchange as part of a case study project with the Kelley School of Business at Indiana University. The German-American group spends a week in Schwäbisch Hall, works in teams on case studies and presents them together.

Universidad CEU San Pablo, Madrid, Spanien; LAB University of Applied Sciences, Lappeenranta, Finnland; Windesheim University of Applied Sciences, Zwolle, Niederlande; Manhattan Institute of Management, New York, USA; Szegedi Tudományegyetem University of Szeged, Szeged, Ungarn; Tecnológico de Monterrey, Monterrey, Mexiko; National Taipei University, New Taipei City, Taiwan; Inha University, Incheon, Südkorea; Camosun College, Victoria/British Columbia, Kanada; Universidad de Zaragoza, Zaragoza, Spanien

There are three computer pools with 68 PC workstations, mobile media equipment, professional cameras, streaming and audio/video technology as well as, of course, WiFi and printing and scanning facilities. A global classroom with modern video conferencing technology enables international and hybrid courses. Students have access to Microsoft 365, SAP, Power BI, MATLAB, SPSS, R, Stata, Zotero. In addition, e-exams, eye tracking and practice-oriented tools are used in teaching. Subject-specific databases are available via DBIS and the library.

Close research relationships exist with the universities Kyiev National Economic University named after Wadym-Hetman (focus: Cross-cultural communication and management) and Tallinn University of Technology (focus: Sustainable operations management and supply chain management); Business Science Institute Luxembourg; Université Jean Moulin Lyon as part of the Doctorate of Business Administration programme

Close integration with companies in the so-called region of world market leaders.