Small group sizes in a course network enable interactive exchange between lecturers and students using innovative teaching and learning formats, such as integration seminars on industry topics, exercises and management simulations. In teaching-oriented research activities, current problems and research topics are prepared for the students and worked on by small student teams. Personal support and counselling provided by course directors forms an important fundamentals for students’ individual learning progress.

Two international fields of study / focus: Business Administration-International Business, Business Administration Service Management with a focus on International Services Management; curricular anchoring of industry-specific problems and developments in the context of internationalisation in the respective fields of study; Possibility and promotion of placements abroad in theoretical and practical phases; Integration projects with an international focus

Chung Ang University, Seoul, Südkorea; Inha University, Incheon, Südkorea; Dongguk University, Seoul, Südkorea; Hartwick College, Oneonta, USA; Millikin University, Decatur, USA; University of Saskatchewan, Saskatoon, Kanada; Universitat de les Illes Balears, Palma de Mallorca, Spanien; Oulu University of Applied Sciences, Oulu, Finnland; Laurea University of Applied Sciences, Helsinki, Finnland; Kadir Has University, Istanbul, Türkei

professional equipment (software and hardware, infrastructure) bundled in centres across disciplines in the areas of multimedia, VR, electroencephalography, eye tracking, pulse and skin conductivity; Access to subject-specific databases via library

Research is carried out in an application-oriented manner and in cooperation with companies, other universities and research institutions at regional, national and international level. In addition to solving existing company problems, inclusion of the latest findings from research in teaching is also assured. The network of innovative teaching and research centres, CASE, supports students in the application of social science methods and their own projects as well as the implementation of professorial research projects for teaching/socially relevant issues.

Cross-faculty cooperation in various projects, centres and initiatives on sustainability; Cross-faculty establishment of innovative facilities to enhance teaching, such as a multimedia quality and innovation lab