in the Master’s degree programme in Business Innovation and Entrepreneurship, you will deepen your knowledge of innovation, entrepreneurship and strategic management. The Master’s degree combines a scientific foundation with a consistent focus on practical application and provides a clear academic profile in the following areas:

Innovation & Business Transformation
Start-Up & Corporate Entrepreneurship
Entrepreneurial Finance & Investment
Leadership & Change Management

Project-based teaching formats, interactive seminars and real-world innovation projects promote analytical thinking as well as entrepreneurial execution skills. You will work systematically with scientific methodology and develop the ability to translate complex economic issues into viable business models. Lectures are typically provided in bundles. This compact structure creates space for intensive project work, collaboration within the innovation environment and the independent development of start-up and innovation projects.

You will be guided by experienced professors and industry experts from the innovation and start-up environment. Personal support in small, international cohorts enables in-depth collaboration and individual feedback. At the Kemnath campus, you will benefit from an innovative learning environment in a rural setting with close links between science, industry and regional development.

For admission to the Master’s degree programme in Business Innovation and Entrepreneurship, you will need:
- A successfully completed Bachelor’s degree or equivalent certificate of academic degree worth at least 180 ECTS credits.
- Generally, a minimum final grade of "good". Alternatively, the course-specific aptitude can be demonstrated by means of an aptitude test.
- Command of English of at least B2 level (CEFR).
- A subject-relevant degree. These include, in particular, Economics, interdisciplinary degree courses and technology-oriented degree courses. The Examination Board decides on the relevance.
- If you have a Bachelor’s degree worth 180 ECTS credits, you can make up for outstanding credits during your studies.

If your Bachelor’s degree is not yet complete at the time of application, you can already apply under certain conditions and submit the required proof at a later date.