Marketing Managementpart time degree programmes for professionals, distance studies
Master of Arts
Standard period of study (amount)
Overview and admission
Summer and Winter Semester
Area of study
Marketing, Sales and Marketing, Sales Management, Online Marketing, Social Media Marketing
Bachelor's degree graduates with a background in marketing
As a marketing manager, you are responsible for the conception of brands, develop product strategies and shape the processes for their marketing and distribution – a field of responsibility in which creative expertise as well as solid business administration skills are required. You will acquire these skills in the IU Master's degree in Marketing Management. The curriculum includes Strategic Management, International Marketing, Market Research, Communication and Branding, Social Media and Sales. So you are perfectly equipped to get your dream job at agency, company or NGO level after completing your studies.
You have an apprenticeship or further education, work experience or have already studied? Then let your previous achievements for the correspondence course be recognized! This way you save time as well as tuition fees - namely EUR 30 per recognized ECTS point. \t - Shortening your study time: Skip individual modules or entire semesters! - Save on tuition: For every ECTS point you get you save EUR 30. We will be happy to check before your application for distance learning whether and to what extent we can take your previous achievements into account: without obligation and 100% online. Simply fill out our online recognition form.
Winter semester (2023/2024)
Application deadline for Germans and inhabitants
Deadlines for International Students from the European Union
Deadlines for international students from countries that are not members of the European Union
(for 120 ECTS Master's degree course); Possible other variations. Payable per year, per semester or per month
Languages of instruction