Business Administration – Digital Business & E-Commercefull time
- Degree
- Bachelor of Arts
- Bachelor
- Standard period of study (amount)
- 6 semesters
- Location
- Heidelberg
- Deadlines
- No information
Overview and admission
Study Type
undergraduate
Admission semester
Summer and Winter Semester
Area of study
Marketing, Distribution
Focus
Theoretical and Conceptual Background of Digital Business Approaches, Digital Business & E-Commerce along Porter’s Value Chain, Digital Best-Practice Approaches in Companies, Project Work: Application of Digital Business & E-Commerce
Annotation
In your Digital Business Bachelor’s degree, you will open up a professional field with a future and learn how to manage digital transformation processes in companies in a goal-oriented way: In the business specialisation "Digital Business & E-Commerce", we give you a comprehensive understanding of economic issues and the management of successful digitalisation strategies – in a practical way using realistic case studies.
Admission modus
Selection procedure / qualifying examination
Admission requirements
- General higher education entrance qualification (Abitur), subject-restricted higher education entrance qualification (fachgebundenes Abitur) or subject-specific higher education entrance qualification - or at least two years of professional training and professional experience of at least three years, plus an aptitude test - international applicants must provide proof of a higher education entrance qualification through certificates of previous education sufficient English proficiency (IELTS 6.5, TOEFL 80, Duolingo Certificate 110, PTE Academics 58 or comparable tests) - Successful selection procedure
Lecture period
- 01.10.2025 - 31.03.2026
- 01.04.2026 - 30.09.2026
Tuition fees
Tuition fees
- for EU/EEA students (including Western Balkans, Switzerland and Ukraine): EUR 690 per month The monthly fee remains the same throughout the entire period of study. The one-off enrolment fee is EUR 750.00. If you come from a non-EEA country without a permanent residence permit, the enrolment fee is EUR 1,000 – you must pay tuition fees for a semester in advance.
Languages of instruction
Main language
German

