Study Type

graduate

Admission semester

Winter Semester only

Annotation

The aim of the course is to impart comprehensive competencies that enable students to meet practical requirements in a professional and responsible manner. You will acquire the necessary knowledge and skills to analyse marketing challenges in the context of new media and to solve them in a goal-oriented manner. The Master of Digital Marketing has a special, highly topical profile within Germany due to the teaching of extensive design-oriented competencies and the connection to the Faculty of Computer Science.

Admission modus

Without admission restriction

More information regarding admission requirements