You study flexibly! With the blended learning mode, the Master's programme gives you more flexibility than a standard course. At the Rothenburg campus or the Ansbach University of Applied Sciences, you take part in lectures and exercises for a few semesters, use counselling services or simply drop by to learn - whether alone or with fellow students. You can flexibly divide up your time between lectures. The courses are controlled via the Ansbach University's digital learning platform and you can access your learning content at any time - including via an app.

The advantages of an online degree course (high flexibility, individual time allocation) are combined with the advantages of face-to-face events (practical training, social exchange) in a didactically meaningful way.

The Master's degree in Digital Marketing thus offers the latest methods of digital university teaching for people with a high need for individual time management.