Innovative didactic approaches and teaching concepts; Semester projects at companies; Various forms of IT-based teaching, from the use of LMS to the use of business management software (SAP, SPSS, Datastream) to IT-supported simulation games and simulations; Modular curriculum offering many different options; Generalist and industry-specific courses offered; Quality circles, excursions and visiting lecturers; Foreign-language courses offered; The teaching benefits from current research findings and continuous contact with industry; English-speaking degree course

International Business degree course 100 percent in English, numerous international aspects in the context of regular teaching; Numerous courses and modules entirely in English, e.g. Cross Cultural Management in cooperation with the University of Pilsen; Development of a double degree programme with a Scottish faculty of business, professors and teaching staff have an international background, summer schools.

University of the Sunshine Coast, Australia; Universidade Federal de Santa Catarina in Florianópolis, Brasilien; Shanghai Normal University, China; Gachon University in Seognam, Südkorea; International College of Management in Sydney, Australien; Berkeley College in New York, USA; National University, San Diego, USA; Staatliche Lomonossow Universität Moskau, Russland; Thomas More University, Mechelen, Belgien; Université de Bordeaux, Perigueux, Frankreich; Universidad Rey Juan Carlos, Madrid, Spanien.

Comprehensive WiFi throughout the campus, 24-hour library with lock, modern computer rooms with opening hours until 10 p.m., numerous business software (e.g. SAP, SPSS, Datastream) accessible including certification courses. Courses partly possible via moodle, video database from lectures, Virtual University of Bavaria. Virtual Reality glasses and Eye Tracking systems, hackathon, business labs.

Professorship at the ifo Institute for Economic Research (Munich); Project research professorship at the university; Research focus areas include Big Data, Artificial Intelligence in Business Models, Business Information Systems, Banking and Finance, E-Commerce, Digital Business, Behavioural Business Administration, Business Psychology, Intellectual Property (IP)

"Start-ups" as a compulsory module in the Bachelor's degree courses, offered in cooperation with BayStartUP; Since 2016, cooperation agreement between BayStartUP and Amberg-Weiden University of Applied Sciences; Start-up adviser in the faculty, own research cluster on business start-ups, entrepreneurship, succession planning and organisation, the research findings from which are integrated into teaching; Start-up programme Grow4Digital with modules that can be taken and certification; Consecutive Master's degree course in Digital Entrepreneurship since winter semester 19/20, which teaches methods for starting a business and innovation management.

WingWave programme to support mentally stressed students, cooperations on Master programmes: Master's in Human Resource Management in cooperation with Regensburg University of Applied Sciences/Deggendorf Institute of Technology, Master's in Economics and Law in cooperation with Aschaffenburg University of Applied Sciences; Master's in Marketing Management in cooperation with Hof, business etiquette courses, student projects with universities in nearby foreign countries