Strategic Communication & Leadershipfull time

  • Master of Arts (M.A.)


  • 4 semesters

    Standard period of study (amount)

  • Heidelberg


  • No information

Overview and admission

Study Type


Admission semester

Winter Semester only

Area of study

Marketing, Distribution


Strategic Communication and Marketing Management, Business and Management Skills, Content Development and Storytelling, Media Psychology, Digital Technologies & Data Analytics, Leadership and Self-development


We support you personally and continuously in achieving your goals. Based on our proven CORE principle, we have coordinated all learning objectives, forms of examination as well as teaching and learning methods for you in such a way that learning is fun and you achieve the best possible learning success. Digital teaching and learning content The use of digital elements in teaching is an essential component of our teaching and learning concept. Whether in virtual group rooms, chats with lecturers or in mobile learning apps, with us, you will be optimally prepared for the demands of the modern working world. You will get to know a variety of digital tools and methods that are precisely tailored to the skills that will help you in your studies and later career. Communication platforms such as MS Teams or Zoom are integrated into your everyday study routine as a matter of course. Internationality The SRH University of Applied Sciences Heidelberg maintains a broad network of partnerships around the world to enable you to spend time studying abroad: In a semester abroad, an internship or in a summer school, you can gain unique experiences worldwide, which will bring you unforgettable experiences with lifelong friendships.

Admission modus

Selection procedure / qualifying examination

Admission requirements (Link)

Admission requirements

Students who meet the following requirements can be admitted to this Master's degree course at the SRH University of Applied Sciences Heidelberg: • If you have a first professionally qualifying certificate of academic degree and knowledge from the areas of communication, marketing and media with at least 30 ECTS points. • You can prove English language skills. • Your personal motivation, prior knowledge and ambitions are also checked as part of the university's selection procedure by means of a letter of motivation and in application interviews. If you come from abroad, you can be admitted if you can provide us with a higher education entrance qualification through certificates of previous education and can prove German language skills (DSH or TestDaF examination) and if you have also successfully completed our selection procedure.

Tuition fee


650.00 EUR / semester

Fees (Link)

A one-off enrolment fee of EUR 750 will be charged at the beginning of the course.

Languages of instruction

Main language


Further languages


DAAD - Deutscher Akademischer Austauschdienst - German Academic Exchange Service