Study Type

undergraduate

Admission semester

Summer and Winter Semester

Focus

Social Media Marketing and Digital Brand Management, Search Engine Marketing, Coaching and Change Management, Digital Service, Innovation and Start-up Management, Digital Business

Annotation

With each passing day, the amount of important company data and therefore the need for highly qualified workers who can structure, analyse and use this data correctly is increasing. Companies are increasingly looking for experts who can help them to manage and evaluate their data records. Data experts are specialised in data mining, quantitative analysis, data storytelling and communication and take care of optimum data visualisation in the management cockpit. Thanks to their future specific, technological knowledge and data-driven company management, they combine a versatile field of data evaluation with management tasks and are therefore indispensable for every company. As a big data specialist, you can work in many interesting and varied areas. These include data-based marketing and distribution as well as algorithms and artificial intelligence. By the way: as a student of this distance learning course, you will be able to participate in a three-week study session in Sacramento: the <a href="Das AKAD California Campus Program: Einzigartig in seiner Art target="_blank">California Campus Program</a>!

Admission modus

open admission

Admission requirements (Link)

Admission requirements

School-leaving certificate giving right of entry to higher education or entrance qualification for universities of applied sciences. If you do not have a school leaving certificate giving right of entry to higher education or an entrance qualification for universities of applied sciences, you can still study under certain conditions.

Fees

369.00 EUR / Month

Fees (Link)