Social Media Management and Gaming (Media Management)full time
Bachelor of Arts
Bachelor
Degree7 semesters
Standard period of study (amount)
Hamburg
Location
Overview and admission
Study Type
undergraduate
Admission semester
Summer and Winter Semester
Area of study
- Media Design
- Online Media
- Digital Media
- Multimedia
- Marketing, Distribution
- Media Management
Focus
Media Economics, Communication, Media Economics, Platform Economics, Gaming, Social Media, Cross-Media, Storytelling, Media Psychology, Internet Live Production
Annotation
Social media has redefined the public sphere and communication. Where press releases used to be sent out, today, influencers carry brand messages around the world, and thanks to viral marketing, clever advertising slogans – just like shitstorms – reach an audience of millions. For media companies, this means a special task for strategic management. With the B.A. degree in Media Management with a specialisation in Social Media and Gaming, you will learn to understand and navigate the dynamics of web culture.
Application deadlines
Winter semester (2022/2023)
Application deadline for Germans and inhabitants
no application deadlines (until the beginning of lectures)
Deadlines for International Students from the European Union
Enquire at the university
Deadlines for international students from countries that are not members of the European Union
Enquire at the university
Enrollment deadline for Germans and foreign students
Any time
Tuition fee
EU/EEA students (incl. Switzerland, the Western Balkans and Ukraine); Non-EU/EEA students pay per semester (EUR 4140/semester)
Languages of instruction
Main language
German